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Artist: MINITEL ROSE
Title: The French Machine
Label: FUTUR (FRANCE)
Format: CD
Price: $12.50
Catalog #: FUTUR 000CD
This is the debut mini-album by France's truly hyped electro-pop act, Minitel Rose. With a mindset somewhere between New Order's "Blue Monday" and Flashdance, as well as contemporary bands such as Justice and Daft Punk, Minitel Rose's first record is a real dance music treasure for fans of modem pop music. Full of synthetic hooks and breathy, falsetto vocals, The French Machine is an album full of youthful vibrancy and plenty of guilty pleasures. Just before you even put the record on, the first thing you notice is the insane cover art, with all manner of '80s associations -- spaceman's hands, chess-board dancefloors, a girl with a keytar, a Tron-like cityscape, and France's Minitel terminal itself: an early precursor to the World Wide Web. Clearly moving in mid-'80s imagery, their compositions take their place in the French cultural melting pot that links Phoenix, Sebastien Tellier and Daft Punk, since, after all, all French people are born with the innate gift of really knowing how to craft synthesizer melodies. Since their buzz on Myspace in 2008, which saw their track "Be With You" receive 100,000 plays on its first day, Quentin Gauvin (keyboards/vox), Raphaël D'Hervez (vox), and Romain Lemé (keyboards) have become a huge band in France and are now poised to conquer the world. With recent remixes for the likes of Gonzales, Of Montreal, Fischerspooner and tour slots with Sebastien Tellier and Yelle, The French Machine will see them explode globally in 2009. "When I Was A Punk" features New Order and Metallica-inspired synth riffs, twisting around a real leitmotiv. "Elevator" twists tough electro-house beats over scything synth hooks, "Magic Powder" uses a catchy whistle to evoke the memory of early '80s electro while the band add their own pop pastiche over the top, and next single "Continue" sounds like Daft Punk doing battle with Klaxons. Nostalgic for a time they didn't even know, The French Machine is a love letter to those bygone days that became pop music's golden era. Includes a bonus video clip for "Magic Powder."

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